A Vodafone advert suggesting the company’s Our Power marketing campaign served as inspiration for the revolution that led to the resignation of Hosni Mubarak is causing uproar in Egypt. While Vodafone is not the first company to jump on the Revolution-bandwagon for marketing purposes, Egyptians are reacting furiously to the (allegedly leaked and aimed at internal consumption only) Vodafone’s video […]
Read more →The You Tube Challenge: Can Jillian sell Raheengraney House on You Tube?
By on March 29, 2011 / Just out of interest..., PR commentary, public relations / Comments Off on The You Tube Challenge: Can Jillian sell Raheengraney House on You Tube?
[youtube=http://www.youtube.com/watch?v=MeVUTOQTEDc&feature=related]
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Technology and the Riots
Following the riots in Britain, many media commentators have pointed to technology and social media as not only mere tools used by rioters but even the ‘cause’ of the trouble. According to The Telegraph, technology ‘fuelled’ the riots and was used to ‘incite’ and film the violence. The Economist called them ‘The Blackberry riots’. You Tube, Facebook, Twitter, Blackberry. They […]
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