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Read more →Top reasons we ‘unlike’ brands
By on February 11, 2011 / PR commentary, public relations / Comments Off on Top reasons we ‘unlike’ brands
Many marketing gurus might recommend keeping an up to date Facebook profile and posting frequently is best practice to engage with your potential clients and fans. But posting too much could easily backfire – especially if the content posted is pure self-promotion and of no real use to fans and followers. According to ‘The Social Break-Up’, a report by social […]
Read more →Around the globe in 80 tweets – or so
By on April 7, 2010 / PR commentary, public relations / Comments Off on Around the globe in 80 tweets – or so
Today is the closing date for the Ultimate Job in Ireland. Since going live on 19th February, the campaign has travelled across the planet and back, mainly thanks to the viral qualities of social netorking – bringing over a quarter of a million visitors to the Runaway Bride and Groom newly launched website. The Ultimate Job has been covered by radio stations in […]
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The Royals go viral
It might not be everybody’s cup of tea but the wedding of the year (and probably the decade) is almost upon us; and clever marketing execs weren’t going to let this opportunity pass. Earlier this month, T-mobile (with excellent previous video credentials – remember the airport singing flash mobs?) ‘ripped off” the 2009 You Tube hit ‘JK wedding entrance dance’ and added a few Royal […]
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